The World Travel & Tourism Council has launched a new Power & Performance Report, and Indonesia included in the top 10 countries in the power ranking.
China, the USA and India take the top three spots in the new rankings which combines growth over the past seven years in tourism’s contribution to GDP, an international visitor spends, domestic tourism spends and capital investment.
The report includes two rankings: the power ranking and the performance ranking.
The Power ranking looks at those countries whose tourism has grown most in absolute terms over the past seven years. The top ten countries in the power ranking are:
- China
- USA
- India
- Mexico
- United Kingdom
- Spain
- Turkey
- Canada
- Indonesia
- = Australia and the United Arab Emirates
WTTC TRAVEL & TOURISM POWER AND PERFORMANCE TOP 15 | seasia.co
Meanwhile, the Performance ranking looks at those countries whose tourism has grown most quickly in percentage terms over the past seven years.
The top ten countries in the Performance ranking are:
- Myanmar
- Iraq
- Georgia
- Rwanda
- Iceland
- Nicaragua
- Qatar
- Congo
- Armenia
- Ivory Coast
WTTC chief executive Gloria Guevara commented: “World Tourism Day is the global celebration of a sector that contributes 10.4 per cent of the world’s GDP and generates 313 million jobs.
“WTTC’s new report outlines power and performance rankings which showcase countries that have been most successful in growing their tourism sectors across the board.”
Using WTTC’s annual economic impact data, this new report ranks the performance of 185 countries over the last seven-year period, combining four indicators: contribution of tourism to GDP, the international visitor spends, domestic tourism spend and capital investment in tourism.
The inclusion of domestic spend and investment allows for a more rounded measure of performance and prioritisation than the more usual measures of GDP contribution and international spend.
Sources: wttc.org, seasia.co